What is Retargeting?

Re-engage visitors who didn't convert - with ads that feel relevant.

Retargeting (remarketing) shows targeted ads to people who previously visited your website or engaged with your brand.

Why Retargeting Works

  • Targets warm audiences
  • 70% more likely to convert
  • Lower CAC than cold acquisition

Quiz-Powered Retargeting

  • Segment by answers: Create audiences based on preferences
  • Match ads to concerns: Show "sensitive skin" products to those who selected it
  • Personalize messaging: "Still thinking about your [quiz result]?"

Quiz-informed retargeting achieves 2-3x higher CTR and 40-60% lower cost per conversion.

See Quiz-Powered Retargeting

View Demos →

Related

First-Party Data

Direct customer data.

Cart Abandonment

Incomplete purchases.

CAC

Acquisition cost.

Supercharge Your Retargeting

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